Growth Marketer

Job description


International Bike Group has become the leading omni-channel bicycle retailer in the Benelux and Scandinavia with full integration of e-commerce and physical experience centres. Operating under the names in Benelux and HelloRider in Scandinavia, International Bike Group has experienced 100%+ annual growth rates last years, making it one of the fastest growing e-commerce companies of Europe. 
As a Growth Marketer you will help shape the marketing roadmap for International Bike Group across all markets, using your technical ability and analytical skills to help us grow. Despite your test-everything mentality and data driven nature, you love to use your creativity to find the next scalable marketing channel. Since you’re a hands-on marketer, who loves to understand the technical working of all the channels and platforms we work with, you have no problem taking ownership over tools such as Google Tag Manager or Optimizely. 


Your Responsibilities:  

As a Growth Marketer at International Bike Group you will be working with the following topics:

  • Design and implement growth- and customer acquisition experiments
  • Create and optimise funnels and landing pages
  • Identify and implement opportunities for marketing automation
  • Constantly bring new creative growth ideas to the table
  • Take ownership over marketing pixels and datafeeds

Skills, Abilities, Experience & Qualifications

  • 2-3 years of experience in digital marketing (e.g. as a web analyst or growth marketer)
  • You have a basic understanding of HTML, CSS and JavaScript
  • Highly analytical, quantitative analysis forms the foundation of how you work
  • Creative, you love to solve problems in unconventional ways and are always looking for the next big thing
  • Experienced with digital marketing tools (such as Google Analytics, Unbounce, Optimizely or Mailchimp) Strong attention to detail with the ability to manage tasks across multiple disciplines and lines of business
  • Self-starter who is able to work both independently and collaboratively in a team environment 
  • You’re comfortable in a high growth environment and always looking for ways to improve!!

Ready to disturb the market?

Do you want to work at a typical Dutch company with an international spirit? A company where people are super driven, open-minded and where you can feel the vibe of the Dutch “gezelligheid” from the moment you walk in? Join the Ride!!